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tips
10 Things That Will Aid Your Web Business
Posted March 14th, 2008 by chrishambly
These are my 140 characters or less web bizz tips for the week, that I first post on Twitter, then blog here.
Let me know if you want something expanded by leaving a comment.
1. A prospect needs to sense credibility before making a buying decision, credibility is built up overtime, no short cut.
2. Build mechanisms to bring prospects back. Newsletters and free courses work well, so do forums and other interactive social elements.
3. Use persuasive copy which reinforces the user benefits, not how great you or product is. How will your product benefit a persons life?
4. Get a dedicated IP, forget shared hosting. Make sure your ISP gives you an IP address which is not appearing on blacklists or such.
5. Build own email lists, social media sites are good but you need your OWN, with your own privacy policy in place, own your data.
6. Check your site load speed, if it is less that ultra rapid you will be loosing surfers period.
7. Have more text than pretty pictures, search engines can't understand pretty pictures, but they love text, like a hungry pac man.
8. Actively seek out in-bound links, make it part of your weekly routine, ensure the target keyword phrase is in the anchor text.
9. Don't waste your time with time wasters, are you here to work or fuck about?
10. Publish content daily ensuring that the url, title and H1 are the keywords you are targeting.
Stay tuned for more tips, you can always subscribe to my feed with your email address, put it in the wee box on the right.
10 Steps To A Successful Web Business
Posted March 4th, 2008 by chrishambly
Ronna turned me on to this idea of posting some tips about how to be successful without launching a marketing blog. I twittered these really quickly and it seems they were popular, which means I should blog that and share it with you too.
1. create an infinite responder series of tips.. as a means of capturing a prospects email address.
2. Visit on topic forums in your niche(s) and become an authority in that channel.
3. actively take part in helping people find job through networks like LinkedIn, especially in your field.
4. publish a few ebooks which a price of zero attached, and encourage them to be distributed.
5. email is still THE method for the masses and will be in future. Run a newsletter, targetting your prospects as tightly as possible
6. pay close attention to SEO, and sift through your site access logs, build content around what people are searching you for.
7. say NO a lot to link exchanges, out-bound links to bad neighborhoods will cripple you
8. invest in a dedicated server with 24/7 live support
9. have tiered products and prices, and up-sale all the way from the free ebooks to the crown jewels.. slow buy in.
10. don't become a snob or fool yourself into thinking you are an expert, you are not. Influence doesn't carry far.. google does
Chris Hambly






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