Facebook advertisements are not so bad, in fact I find they are generally really subtle and unimposing, they just become part of the daily stream of my social graph updates.

I’ve experimented myself with a few ads recently for a project, and I found the demographic data Facebook provides pretty comprehensive for targeting just the kind of people you desire.

As an example I am currently targeting “liberal, moderate, and conservative men between 18 and 65 years old who are single, in a relationship, engaged, or married in the United States who like music production.” I’m not sure why I chose conservative men, as I look at it, in fact I should change that to cover perhaps more liberal minded folk and definitely include women too, however you get the point, the demographic is pretty neat, and my experiment is done.

I like the ads because I can pay for them on a per click basis and of course they are targeting people INTERESTED in what I’m selling.

I’ve used google adwords for literally years, since they were released actually in 2003, and as that system is also targeting contextually it makes for good conversions. However, I would say that google adwords probably would have more redundancy due to not all traffic landing on an ad placement zones to be totally pre-qualified.

I’m working with a new client now also to help them understand how they can use some of these technologies, the client works in the texas debt settlement and I spotted a competitor’s ad in my stream today, see below.

Pretty unobtrusive yet handy info if you are interested eh?

How do YOU feel about the ads in your Facebook Social Graph?

Technorati Tags: ads consolidation contextualised debt demographics facebook google texas traffic facebook ads google texas debt consolidation demographics traffic contextualised

Are you between 16 and 24 living in UK?

Well I’ve long since passed that threshold but I’m not complaining.

I wanted to point out what seems a pretty neat service which goes by the name of BLYK. A pal of mine send me a message this morning about this service which really does look super neato.

Seems to me that if indeed you are between the age of 16 and 24 and living in UK you can sign-up, be sent a spanking new sim card for your phone on ANY network containing 217 free texts and 43 mins of free calls!

Um yes free, no strings!

Well actually I lied there are some strings, but entertaining strings it seems.

As the website states:

“Blyk goes out and finds brands that want to talk to people like you. Blyk charges them for sending you messages, and gives you money back in the form of free texts and minutes.

But Blyk doesn’t just open the door to anyone that wants to message you. Each day you’ll get up to 6 brand messages. They’ll only ever come from Blyk and brands Blyk thinks you’ll be interested in.”

Now, personally I’d find that quite an enjoyable experience of sorts, I mean it is free.

Sadly I wont be signing up (unless they would like me to), I simply cannot prove I am so young, but if you are in that demographic I’d love to have a look and invite you to guest blog about it here on my blog.

Technorati Tags: advertising blyk demographics marketing mins mobile networks phone texts blyk demographics mobile phone networks texts mins advertising marketing